Winning in the Canadian Toy Market

Join us for a complimentary webinar

Thursday, November 2, 2017
1:00 p.m. ET

You won’t want to miss this exclusive presentation featuring Canadian Toy Industry Analyst Michelle Liem. Michelle will share findings and trends unique to the Canadian toy market, providing new data and expert insights to help you make informed business decisions.

Canada’s toy market is on track to finish the year on a high note, achieving positive growth over last year. From a global perspective, Canada is one of the fastest-growing countries among those tracked by The NPD Group. As we look forward to another year of growth, how can brands maintain a competitive advantage and capture a bigger piece of the pie?

Complete the form to reserve your place at this webinar

The session will deliver valuable insights on these topics and more:

  • Performance of the top toy categories and brands
  • How collectibles, blind packs, and low price-point offerings have impacted the market
  • The role of entertainment and how it drives the toy industry

Michelle Liem
Canadian Toy Industry Analyst
The NPD Group, Inc.

Michelle joined The NPD Group in 2015, overseeing the launch of the Toys practice in Canada. Michelle is highly regarded and comes to NPD with over 20 years in the toys and gaming space. Her experience includes time with such companies as Hasbro Canada and Disney Canada. Michelle holds a Master of Business Administration degree from the Schulich School of Business in Toronto, Ontario. Michelle often shares her industry expertise on TV with BNN and CBC, and is frequently quoted in the Toronto Star, Globe and Mail, and National Post.

Questions? Contact Michelle Liem at 647-723-7751 or email


Winning in the Canadian Toy Market

Thursday, November 2, 2017
1:00 p.m. ET

Complete the form to reserve your place at this webinar.