2020 Videogame Spending Reaches Highest Level in 10 Years

Overall spending on total physical hardware, software and accessories, and digital console and PC content increased 25% over the same period in 2019, according to The NPD Group. In the most current quarter (July – September) sales were up 7% over the same time period last year.

Gains were seen across each of hardware, software and accessories. Strong growth across Nintendo Switch, PlayStation 4 and Xbox One led to an overall hardware category sales increase of 46% versus the same period last year. Sales of video game accessories including gamepads, headsets, steering wheels and other peripherals increased 39%.

“During the pandemic, many people have turned to video games not only as a source of entertainment, but as a way to stay in touch with friends and family with online play,” says Joan Ramsay, Industry Analyst for Canada Entertainment for the NPD Group. “What we’ve seen, in addition to new players discovering gaming, is more video game players playing for more hours, while spending more in the process. They are discovering that the industry provides a wide variety of ways to play to meet every budget, interest and device.”

Top Performing Video Game Titles

Among the best-performing titles so far this year are:

  • Animal Crossing: New Horizons
  • Call of Duty: Modern Warfare
  • The Last of Us: Part II
  • Final Fantasy VII: Remake
  • Super Mario 3D All Stars
  • Ghost of Tsushima
  • Marvel Avengers
  • Grand Theft Auto V
  • Mario Kart 8: Deluxe
  • NHL 20

“We expect that these strong sales will continue through the end of the year, buoyed by the continued success of Nintendo Switch and the launch of the new hardware platforms for Playstation and Xbox next month,” says Ramsay.

 



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Erick.Bauer@npd.com

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