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The Who and Where Behind Your Share

Checkout delivers the most comprehensive view of consumer purchase behavior for general merchandise categories, across all retailers over time, to help you understand how to adjust your marketing to fuel growth. 

Get a complete and accurate view of the online channel – including  first and third-party sales for Amazon and other marketplaces, 400+ e-commerce retailers including direct-to-consumer, and an early read on emerging players.

Our clients use Checkout because it’s:

  • Comprehensive: get a complete picture of the e-commerce retail landscape
  • Omni-channel: understand sales shifts from brick-and-mortar to e-commerce
  • Detailed: benefit from granular category views in standard industry hierarchy, with comprehensive feature coding
  • Accurate: ensure superior precision; our Checkout data is benchmarked against NPD’s POS data
  • Backed with Industry Expertise: tap into NPD’s deep industry knowledge across e-commerce

Checkout provides purchase-tracking data by industry, including market size, share, and trend, harvested from the receipts of real consumers.

For a more granular view on e-commerce, consumer-centered industry issues, and custom analysis, check out our suite of solutions:

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